Home - Vanity PR

for brands that love the

Spotlight.

We don’t whisper, we shine. Vanity PR is where smart strategy meets bold creative that makes audiences look twice. If your brand craves attention, you’ve found your people.

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Crafted to command

Attention.

We don’t whisper, we shine. Vanity PR is where smart strategy meets bold creative that makes audiences look twice. If your brand craves attention, you’ve found your people.

Learn More

Our Mission.

Female-founded, Vanity PR is a full service public relations agency spanning food, hospitality & tourism, lifestyle and non-profit. We track trends and move fast with a data-driven edge to ensure your brand doesn’t just step into the spotlight – it owns it.

From creators to trade, we’re always open to collaborations that spark impact.

MEDIA RELATIONS

From national desks to local beats, we craft relevant angles and leverage trusted ties to land coverage when it counts.

INFLUENCER COLLABS

We understand the power of community. We pair brand-right creators with native storytelling that earns trust and drives action.

TRADE SERVICING

We open doors, forge 1:1 trade ties and scale your business through sharp B2B partnerships.

BRANDING & STRATEGY

Polish with purpose: We turn reflection into position, then route it to the people who move product.

SURVEY & ANALYSIS

From survey design to analysis: we measure sentiment, map behaviour and identify the levers that drive action.

PRODUCT SEEDING

Targeted seeding to tastemakers and decision-makers. We source, structure and execute collaborations that align and deliver.

SOCIAL MEDIA

Strategy, content and community management.

CONTENT CREATION

From messaging to materials: web pages, brochures, newsletters, blogs, etc. Relevant, clear and built to move the needle.

MARKET INTEL

Timely market scans with numbers attached. Who’s leading, where momentum sits and gaps worth owning.

Branding & Strategy

Media Relations

Trade Servicing

Social Media

Numbers to narratives.

Backed by insight. Built for presence.

Every campaign is grounded in cultural resonance, heritage-driven storytelling and connections that bring brands to life.

We collaborate with industry leaders, cultivate relationships with media and creators and place brands in front of tastemakers and decision makers.

Our team has worked with:

Culture pulse.

Explore Canada’s latest trends, insights and cultural shifts fueling standout brands. Consider it your guidebook for staying seen, relevant and ahead.

Community Cred: The Nano Advantage

Admin
January 26, 2026

Canada’s New Wellness Goal? Setting Bedtime Boundaries

Admin
December 28, 2025

Ready for your moment?